Carbon tracking technology company “Vaayu” raised US$1.6 million to help retailers halve carbon dioxide emissions by 2030
Reducing carbon emissions is not only the responsibility of consumers, but also puts forward higher requirements on the production side.
According to TechCrunch, carbon tracking technology company Vaayu recently announced the completion of a seed round of US$1.57 million, led by CapitalT, with Atomico’s Angel Program, Planet Positive LP, Saarbrücker 21, Expedite Ventures, and NP-Hard Ventures.
In recent years, carbon tracking has become a hot topic in the field of science and technology, and many companies have carried out large-scale business in this area, such as Plan A Earth out Berlin. However, there is still a lack of a company in the vertical industry that has tailor-made solutions for each segment.
Vaayu is filling this vacancy. The company focuses on providing carbon tracking services for retailers. Statistics show that the annual carbon emissions of the retail fashion industry constitute 10% of the total global carbon emissions, which is more than the sum of all international flights and maritime carbon emissions. Therefore, this field urgently needs effective carbon tracking and carbon reduction solutions.
Vaayu integrates various POS systems including Shopify and Webflow. It will collect data on logistics, operations, and packaging to monitor and measure carbon emissions in each link, and formulate corresponding emission reduction plans. Under normal circumstances, retailers calculate emissions once a year, and this model is obviously not accurate enough. In contrast, Vaayu can use high-frequency and accurate detection data to provide reasonable and effective measures to help retailers achieve emissions reductions throughout the supply chain.
The company was founded in 2020, and founder and CEO Namrata Sandhu is the former sustainability director of fashion retailer Zalando. In addition, Anita Daminov and Luca Schmid serve as chief product officer and chief technology officer, respectively. Vaayu currently has 25 global brand customers, including Missoma, Armed Angels and Organic Basics.
In evaluating this round of financing, Sandhu said, “We only have nine years left to achieve the UN’s carbon emissions target-reducing global carbon emissions by 50% by 2030. As the third-largest contribution to global carbon emissions To achieve this, retailers must act quickly. Vaayu is committed to helping retailers measure, monitor and reduce their carbon footprint throughout the supply chain, and simplify the carbon tracking process to reduce costs.”
“Because Vaayu focuses on the retail industry and is familiar with the industry’s business logic, transaction processes, and user pain points, it is able to achieve a high degree of automation in the carbon tracking process. Users only need a few clicks to obtain raw data, statistical results, and graphs. Models and other information save the time and cost of manually collating data. With these accurate and easily available data, we can determine the proportion of carbon emissions in each department, compare the company’s current situation with other advanced cases, and provide feasible potential Plan.” Sandhu added.
Sandhu said, “We are very happy to receive CapitalT’s support, and especially thank them for their understanding and recognition of Vaayu’s vision. We plan to use the funds to continue to expand Vaayu and reach as many retailers as possible in the next few months. To help contain the coming climate crisis.”
CapitalT founding partner Janneke Niessen commented: “We are very pleased to join Vaayu and work with Vaayu to complete the mission of reducing carbon emissions from global retailers. Vaayu products are highly scalable, and their simple and highly automated operations allow customers to quickly put into use. We believe that with this experienced team, Vaayu will soon become one of the fastest-growing climate technology companies in Europe and the world.”
According to the analysis of the China Carbon Emissions Trading Network, a carbon footprint assessment can allow companies to obtain the total amount of carbon dioxide emissions during the product life cycle, which can help companies understand the impact of their own production activities on climate change, and effectively monitor carbon emissions. , Production, quality inspection, logistics and distribution and other links to formulate corresponding strategies to achieve low-carbon emission reduction by optimizing production processes. The most well-known domestic carbon emission management platform includes the carbon cloud Ccloud released by Carbon Block.